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Your Signature Brand Style works much broader than the “Branding Elements.” Your Signature Brand Style reaches out to your target customers for the assurance of value and why they should invest in you. Are you trying to discover and create a strong Signature Brand Style...

Your brand represents all things concerning how you want to define yourself to your customers; it is your company or individual personality. Through effective brand positioning, you will be able to make your customers believe in you. Above all else, a customer must think of...

When someone visits your website for the first time, there’s a limited opportunity to convince them to stay on your site, click through your pages, and make return visits in the future. It is crucial to compose compelling content to make inbound marketing work for...

Brand identity is believed to be the face of a brand. It doesn't matter if you are still building a new brand or just renovating your current one. Visual brand identity is one, if not the most influential element of your business. Why? It is...

Have you ever gotten stuck when you were trying to create digital content? Maybe you don’t know what to talk about? Maybe you just can’t think of anything good? Or do you just have writer’s block? I’ve come up with all of these excuses in...

Do you have a business card or a company website? Unfortunately, you really can’t have any of these things without first having a logo. The logo is the cornerstone of everything else your company does visually. It is the core of your branding and identity....

For new and established companies, branding serves to be a profoundly misinterpreted subject. Various company owners are surprised to learn that there is more to branding than their logo and style guide. Even if you are managing on your own brand or a brand for...

A website should not be just any ordinary landing page.  It should serve as a digital brochure which will be the one to interact first with your customers or potential customers for your business.  With the growth of the new media age, the birth of...

Have you ever dreamed your business to have a website but have no idea how to make one? Of course, who would not want to be in the online world? One of the main reasons that stop you is the thought that having a website...

In business, there will come a time when it will become necessary for a brand change. For some, it happens early on once they have recognized who they really are while others have outgrown it. Realizing when to rebrand seems hard that is why there...